Swiftynomics: How Women Mastermind and Redefine Our Economy

By Misty L. Heggeness

Do you ever feel like the work women do: at home, at work, and in society, is undervalued or overlooked?

You’re not imagining it. And you’re definitely not alone.

In Swiftynomics, economist Misty L. Heggeness uses music icon Taylor Swift as a lens to explore the hidden economic impact of women’s everyday contributions. With wit and data, she challenges outdated assumptions, highlights women’s ambitions, and reveals the value they create, often without recognition.

Whether you care about women’s empowerment, pop culture, or the forces shaping our economy, Swiftynomics is a bold, insightful April read.